UNLOCK

We’re on a mission to power a movement to revitalize the rapidly aging U.S. housing stock. We believe the way to do it is by supporting local real estate entrepreneurs.

Coming Soon: Software tools to supercharge your rehab & development business.

• Learn more

- Dedicated online presence for your rehab and development business.
- Custom URL to share across your social channels.
- Featured on Unlock's member directory alongside vetted real estate entrepreneurs.

Send proposals to investors and raise capital like a pro.

- Publish your proposal into a private live deal page.
- Send personal invite links to investors for review.
- Use our cost of capital calculator & scenario modeling tools to review investor terms.

Use our content toolkit & design templates to showcase your portfolio of real estate projects.

- Craft engaging Instagram posts (think before & after reels).
- Publish case studies with more granular details (think budget breakdowns and in-depth lessons learned).
- Each published case study generates a unique link to share on your social channels, newsletters, and personal domain page.

Audience Builder

Toolkit to rapidly produce influencer-level real estate & home makeover content to post on Instagram.

Tap into the obsession with home makeovers to attract followers & qualified leads.

How it works

scoured for best templates

scoured for best templates

Platform

Suite of tools empowering the next generation of realtors to help people envision the potential of older properties & plan renovations when shopping for a home.

Attract an audience, grow your email list, and monetize your expertise in older homes.

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Membership Benefits

Suite of tools to formalize and grow their rehab & development business.

Create a member profile.- Dedicated online presence for your rehab and development business.
- Custom URL to share across your social channels.
- Featured on Unlock's member directory alongside vetted real estate entrepreneurs.See how it works→

Build a professional proposal to secure investment.- Use our proposal builder to package financial projections, floor plans & designs, portfolio of past projects, COIs & contractor licenses.
- Leverage our aggregated local material & labor cost data to generate ROI estimates.
- Invite stakeholders (ex. architects, mentors, etc.) to collaborate and refine your proposal.
Learn more →

Send proposals to investors and raise capital like a pro.- Publish your proposal into a private live deal page.
- Send personal invite links to investors for review.
- Use our cost of capital calculator & scenario modeling tools to review investor terms.
Learn more →

Use our content toolkit & design templates to showcase your portfolio of real estate projects.- Craft engaging Instagram posts (think before & after reels).
- Publish case studies with more granular details (think budget breakdowns and in-depth lessons learned).
- Each published case study generates a unique link to share on your social channels, newsletters, and personal domain page. Learn more →

• Apply to be a founding member

UNLOCK

The U.S. housing stock is aging rapidly

We’re on a mission to empower the best independent real estate entrepreneurs and infill developers to revitalize the rapidly aging U.S. housing stock.

UNLOCK

Copyright © 2024 Unlock. All rights reserved.

UNLOCK

The PROBLEM

Severe underbuilding over the past decade has led to a shortage of homes and a rapidly aging housing stock.

OUR MISSION

Create home inventory to fulfill the needs of modern homebuyers by unlocking high-potential older homes that require upgrades.

Our Insight

There's an emerging cohort of underutilized real estate enthusiasts who are capable of powering the revitalization of older homes.

OUR APPROACH

Our initial focus is supercharging a special group of entrepreneurial real estate professionals who truly understand the product they’re selling, the home. We want to empower them to bring their differentiated design & renovation expertise into the home shopping experience — helping homebuyers discover, buy, and transform dated properties.

• Apply to be a founding member

UNLOCK HOMES

Active client mode (coming soon)

Interactive workspace to build out home upgrade proposals with your active clients.

Supercharge collaboration with clients shopping for older homes and close more deals.

How it works

Turn your home upgrade proposal into an interactive workspace.

Send a personal invite link to collaborate & adjust details based on their preferences.

Easily upload work permit history, contractor quotes and inspection reports to help fine-tune upgrade plans & cost estimates.

- Optimize offer strategy
- Streamline escrow, issue handling, negotiations
- Extend relationship and monetize post-purchase (ex. notifications tied to future upgrade plans)

• Apply to be a founding member

UNLOCK HOMES

Dedicated Storefront (coming soon)

Custom online presence where your audience can discover all the things you do. Use simple building blocks to create and monetize new offerings.

Build your brand, own your audience, earn incremental income

How it works

1) Claim your URL to display across your social media bio, email footers, etc.
2) Add your profile, portfolio, and showcase your vetted team of specialists
3) Use our customizable design themes to personalize your page

Use our customizable templates — for example:
- Subscriptions: proposal newsletter
- Consultations: 1:1 video calls
- Events: 1 hour virtual open house
- Guides: budget spreadsheet
- Kits: curated shopping packages (e.g. tile and appliances)

- Set your prices (e.g. $10, $25, or even free to grow your audience). Connect your bank account for automated payouts.
- Tap into our brand partner network to drive sponsorship and affiliate revenue
- Toolkit to build your own referral partnerships (e.g. local general contractors, materials, appliances)

• Apply to be a founding member

apply to be a founding member

If you meet our criteria, we'll get you onboarded so you can start growing your lead list.